Posts Tagged ‘seo’
Note to self: converting a site to Google Analytics 4
This post includes the steps for converting a site from Google Analytics 3 (GA3) to Google Analytics 4 (GA4.) I’m posting it so I’ll be able to find it myself, but it may be helpful for others as well. If I find further information about making the switch I’ll try to update this post. Earlier…
Read MoreFrom the horse’s mouth – what content does Google look for?
Summary: Cool set of questions that Google looks for when ranking website content. You’ll often hear people say the best way to boost your ranking with Google is to have great, useful, relevant content. Which to be honest ought to be pretty obvious… but isn’t, given the zillions of ways people come up with to…
Read MoreShould you stream audio or video from your shared hosting account?
It’s not a good idea to stream audio or video directly from your WordPress website. Especially on shared hosting. Uploading may be easy for you but can be glitchy for your users, and costly for mobile users on limited data plans. On a Facebook group for new WordPress users someone asked “Generic Website questions pertaining…
Read MoreCan Wix, Weebly, SquareSpace, other Site Builders “Do” SEO as Well as WordPress?
Most of the SEO pros I know gripe, that compared to self-hosted WordPress websites, site-builder platforms like Wix and Weebly are a nightmare both to work with and in terms of search-engine indexing/ranking results. Wix, Weebly, and other partisans (and paid staff!) naturally bitterly object that they are too just as good as WordPress. My…
Read MoreIt’s finally time to start adding secure certificates to your site
We’ve known for a while that Google was going to start dinging sites that didn’t encrypt their connections to protect their user’s private communications. Now we have a date: Jan. 31. If your hosting company isn’t yet providing nearly free certificates, or totally free ones from Let’s Encrypt or a similar certificate authority then… might be time to think…
Read MoreGiving credit where credit’s due or else…?
My last post listed some great, very-basic resources for blogging. Four points were basic how-to’s — how to create a new post; how to add a link; how to add a photo or format a quote. The fifth item wasn’t quite like the other ones: Quite a bit of info about giving credit to others…
Read MoreGoogle: pages should show what real people want to see
There are two main things you can do to improve your website’s SEO Part One: the “marketing” side One part is all about marketing in the best sense of the word: identifying the people you want to reach identifying how they think about your products, services, ideas, or interests Then creating content that meets their interests speaks to…
Read MoreGoogle Tips from the SEO Wizards at Yoast
Here’s a little information about how search engines like Google index and rank web pages. It’s taken from the ebook Optimize your WordPress Site by the SEO wizards at Yoast.com. Links Search engines like Google follow links. It follows links from one web page to another web page. A search engine like Google consists of a crawler,…
Read MoreSEO? Effective Blogging? Security? Updates? It’s Your Website – Let’s Make it Work Harder for You
Unless you updated your website last decade year month week chances are it’s at least a little out of date. Can you take advantage of the latest SEO best practices? Are you making the best use of your blog? Do you still have an old “contact us” form with no phone numbers or email address? …
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